Gold buying was at a frenzy when Channel 10′s Jen Herrera paid a visit to GoldFellow®’s corporate headquarters in Weston, Florida in search of tips to help consumers sell gold, silver and platinum for the highest prices. Her story and video of the broadcast, Gold Buying Business Booming As Value Increases: People Sell Old Jewelry For Big Bucks featured GoldFellow® founder and CEO, Michael H. Gusky, president Steven L. Hansen, staff and customers at the Weston walk-in location where gold buying was brisk business as the gold price climbed into the high $1800s per Troy ounce.
Herrera spent several hours interviewing Gusky and others about gold buying, learning how the company tests for precious metal content and how consumers can identify items of precious metal value. In addition to explaining pennyweights and grams and the value of karat gold such as 14K and 18K jewelry, Herrera learned there can be many items in a person’s home which have precious metal value, but which people often are not aware of. Gold buying isn’t the only thing GoldFellow® does.
While buying gold is still GoldFellow®’s core business, Gusky poured out buckets of sterling silverware for the cameras. Many people have items like these they no longer use or want to maintain. With silver prices in the $40 per Troy ounce range, sterling silverware, trays, tea sets, punch bowls and the like are commanding high scrap silver prices. Often overlooked according to Gusky, are U.S. currency coins such as silver dollars, half dollars, quarters an dimes dated 1964 or earlier. These silver coins are worth much more for their silver value than their face value. The reason is, prior to 1964, these coins contained 90% silver! So, we recommend when you ship or bring your gold to GoldFellow®, you take a look around your home first for other items containing precious metal you might also want to sell.
In the video, Herrera priced some common pieces of gold jewelry with GoldFellow® including a class ring. She then took the class ring to two other local gold buying establishments for comparison. Not surprisingly, GoldFellow® paid more.